As part of the U.S. promotion of LIN Japan, a brand by Kinshodo Co., Ltd., UNIVA America exhibited at MSA Forward 2025.
Organized by the Museum Store Association (MSA), MSA Forward is the premier annual convention for museum store professionals across the U.S. This year’s event was especially meaningful, celebrating the association’s 70th anniversary and held in Los Angeles.
At the LIN Japan booth, both returning buyers from last year and many new visitors stopped by. They were deeply impressed by the brand’s signature iridescent glaze and the lightness and delicacy of the materials.
Moving forward, UNIVA America will continue to build on these connections by providing personalized follow-up sales support aimed at expanding LIN’s presence in the museum retail market.
