Collaboration Event – SHIMANO Bike NYC × NYCFC

Collaboration Event – SHIMANO Bike NYC × NYCFC

Even after we closed SHIMANO BIKE NYC, Shimano’s first ever pop-up store, after its 2-month operation from 6/23 to 8/20, UNIVA America, Inc. has been planning and conducting various events with cutting-edge bikes from each manufactures showcased at the store. Through...
Back Stage Marketing – Emmy Award 2017

Back Stage Marketing – Emmy Award 2017

UNIVA America, Inc., provided two companies, UNIVA Fusion (a UNIVA Group affiliate) and Naturally Plus, with backstage marketing services at the 2017 Emmy Awards Show (the highest award in the US television industry), held in September in Los Angeles. Numerous Emmy...
Influencer’s Event

Influencer’s Event

EUniva America Inc. has invited influencers not only from sports industry but also from fashion industry, medias, and other various industries to take place a private group ride to let them experience revolutionary urban style bicycles equipped with components from...
Highlight of SHIMANO Bike NYC

Highlight of SHIMANO Bike NYC

UNIVA AMERICA INC has been managing Shimano’s first pop up store, SHIMANO BIKE NYC, which opens for 2 months from June 23rd. We have been planning and operating various events to engage as many people as possible and let them experience what Urban Cycling is. In July,...
Shimano’s Very First Pop Up Store in SoHo, NY

Shimano’s Very First Pop Up Store in SoHo, NY

Univa America, Inc. (UAI) has been supporting Shimano, Inc.’s international PR and marketing. As part of a promotion from the company’s METREA, ALFINE, and STEPS product lines, which are all “Urban Ride” bike components, UAI opened a pop-up store, SHIMANO BIKE NYC, in...