UNIVA America Showcases Suzakiya’s Premium Castella Cake in Las Vegas
As part of its ongoing effort to promote traditional Japanese sweets in the U.S. market, UNIVA America, Inc. exhibited at the National Grocers Association (NGA) Show 2025 in Las Vegas, introducing the beloved Gosan-yaki Castella from long-established Nagasaki-based maker, Suzakiya.
The NGA Show is one of the largest trade events for grocery professionals across the United States, attracting buyers and owners from independent and regional supermarket chains nationwide. Instead of a traditional booth setup, UNIVA America took a more efficient and budget-friendly approach by participating with a sampling kiosk, allowing attendees to directly experience the delicate flavor and rich texture of Gosan-yaki Castella.
The kiosk was a hit with attendees—many of whom were trying this style of premium Japanese sponge cake for the first time. The elegant taste and moist texture of the castella left a lasting impression on visitors, sparking excitement and strong interest from U.S.-based grocery buyers.
UNIVA America will continue to follow up with leads from the show, with the goal of expanding distribution into American grocery store chains and sharing the tradition of Gosan-yaki with a broader audience.
